Content Collection 2.0: Reimagining How Teams Gather Assets
Collecting content just got beautifully simple
The digital handoff — that critical moment when external collaborators transfer their work into your ecosystem — is perhaps the most fragile link in the creative supply chain. It's the invisible threshold where expectations and reality often collide in silence. Files get lost in the void between "uploaded" and "submitted." Custom specifications disappear into the ether. And that initial touchpoint that should build confidence instead creates confusion that ripples through the entire project lifecycle.
We've all created workarounds — elaborate email instructions, follow-up texts, and the inevitable "Did you get what I sent?" messages that have become the background noise of creative collaboration.
Today, we're launching Content Collection 2.0 — a complete reimagining of how teams gather assets from collaborators. We didn't just patch the existing problems; we rebuilt the experience from the ground up.
Why we redesigned it from scratch
For many of your collaborators, our collection form represents their very first touchpoint with both your team and Air. When this bridge is rickety, everything downstream suffers: projects stall, relationships strain, and your workspace transforms into a confusing jumble of "did they actually send that?" questions.
We've been listening intently and observing carefully. The confusion around upload versus submit states. The disorienting onboarding experience for first-time users. The scattered UI elements that forced people to hunt for what to do next. The custom fields hidden behind non-intuitive buttons. The frustration was real and unmistakable—it was time for a fundamental rethink.
What's new (and why you'll love it)
Detailed instructions — A clear "How it Works" section breaks down the process into three simple steps for new contributors
Crystal-clear submission flow — We've strategically repositioned the upload tray above a prominent submit button that remains disabled until everything's ready to go
Smarter custom fields — Apply details to all uploads at once or toggle to customize individual assets with just one click
Post-submission confirmation — Contributors can now see exactly what they've submitted for complete peace of mind
True mobile optimization — Because your photographer is shooting on location, not sitting at a desk
Standardized grid layout — Making it easier to scan and organize content efficiently
It's available now
Log in today to start using the new content collection experience. We've obsessed over every detail so your collaborators don't have to think twice.
And for teams considering Air? This is where the journey begins. The content collection experience you provide externally reflects the organizational clarity you maintain internally. Start with the handoff, and watch how the rest of your creative workflow transforms.
